- Revenue driven for our clients
- $6,021,182,299+
- Served 2K+ customers within previous 8 years
- ⭐⭐⭐⭐⭐ Rated #1 out of 48,000+ web agencies 5.0 out of 5
active members inside the program
of customers are repeat customers
Herbal Highs Australia is at the forefront of the wellness industry with its high-quality plant-based products that elevate sensory experiences and promote a vibrant lifestyle. Focusing on natural health, they have developed a niche by blending innovation with nature’s finest ingredients to create products that cater to a variety of needs and preferences.
Herbal Highs Australia specializes in crafting unique plant-based formulations that stand out in the market. The products are designed to provide great experiences naturally and safely. Their male enhancement products combine traditional herbal wisdom with modern sciences to deliver an effective boost to confidence and vitality. Similarly, mood-enhancing blends promote relaxation, happiness, and overall mental well-being. Herbal Highs also has a vibrant apparel line that reflects their energetic and lively spirit.
Herbal Highs Australia’s goal was to enhance its online presence and develop a streamlined operation. They required a sophisticated eCommerce system for both retail and wholesale products on a sleek, dark, and modern website with advanced features like an affiliate system, marketing integration, and payment tools.
Herbal Highs Australia wanted a fully customized modern aesthetic website with a dark theme to align with the brand’s vibrant and bold image. They aim to create a cohesive and engaging user experience across all website sections and pages.
The website needed eCommerce capabilities to cater to retail and wholesale customers separately. It needed two different pages, with designated access only to the wholesale page.
The affiliate portal was like a referral program. The integrated portal had to manage referrals, track affiliate performance, and handle commission payouts efficiently. The goal was to drive growth through strategic partnerships with customers.
The client wanted multiple payment gateways with secure and convenient payment options. Moreover, incorporation with Australia Post Shipment Tracking was essential so customers could track their orders in real time.
We used many tailored solutions to achieve the specific needs of Herbal Highs Australia’s ambitious eCommerce project. Techup Solutions created a comprehensive, dual-focused online platform with advanced affiliate and marketing capabilities, all while ensuring technical excellence, responsive design, and robust security.
Given dual-focused eCommerce website with unique design requirements. We used the Astra theme to create a perfect website. The theme’s fast and flexible architecture, seamless page builder and plugin integration, SEO-friendly foundation, adaptability across niches, and compatibility with eCommerce made it an ideal choice for the Herbal Highs website.
To build a high-converting website for the business, we chose Elementor Pro. The drag-and-drop page builder makes website creation much easier and enables us to develop and maintain websites with zero coding knowledge.
The tools and efficient design techniques helped us achieve a modern, visually striking dark theme across the website, with a responsive design that ensures optimal performance across the devices.
Considering the unique dual eCommerce functionalities, WooCommerce is the best choice due to its compatibility and valuable features. After analyzing the requirements, we wanted to segment the website into different sections for wholesale and retail consumers and to achieve this, we implemented the Wholesale Suite plugin.
Moreover, to create a different experience, we used creative solutions to categorize products at varying prices and weights. So, wholesale customers can view rates in kilograms, while retail customers see the same products in grams.
Another challenge was restricting non-wholesale consumers from accessing wholesale products. So, we created a user-friendly registration form for interested wholesale customers and gave Herbal Highs the authority to approve or decline their requests. Upon approval, users will get a wholesale customer role, allowing them to access wholesale prices and make purchases.
The affiliate or referral program was also an essential part of Herbal Highs Australia’s website. Our team created a stunning portal using the paid version of the “Affilia Lite—Affiliate Program with MLM” plugin. The plugin not only enabled users to refer others and earn commission on successful purchases, but it also created a dashboard to track earnings, withdraw money, manage referrals, create unique affiliate links for products, and share them with others.
After responsive website design, it was essential to integrate comprehensive eCommerce infrastructure. We integrated the suggested payment gateways with WooCommerce. Our team thoroughly tested every aspect to ensure a smooth and convenient checkout.
The second important part was shipment tracking. Australia Post was Herbal High’s chosen service provider. We installed Australia Post and integrated it with the Ready to Ship account.
Page speed is an essential part of an eCommerce website. It has to be fast and responsive to retain customers, increase conversions, and generate sales. Techup Solutions followed our critical speed optimization checklist to ensure the website works perfectly. We picked the right image size for different screens and used advanced image formats to make things quicker and improve the website’s overall performance.
Moreover, we were very careful with extra CSS and JavaScript codes. Our team minimized all the resources to improve the website’s speed and performance.
eCommerce website requires the best security to protect the business and crucial customer data. We implemented a bunch of security measures to develop the most secure WordPress website.
The collaboration between Herbal Highs Australia and Techup Solutions was incredible. We were able to satisfy the client by delivering a website that exceeded their expectations. From developing a dual-eCommerce functionality and creating an affiliate portal to a functional dark theme, seamless payment method, and robust security implementation, we delivered incredible value at every front. Our impactful design helped them reach new customers and significantly enhanced their sales and conversion rates.
The successful collaboration between Herbal Highs Australia and Techup Solutions resulted in a state-of-the-art eCommerce platform. It meets the unique needs and enhances the digital presence. The project not only achieved all goals but also positioned Herbal Highs Australia for future growth and success in the competitive wellness market.
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